Why Firehouse Subs?
More Than Great Food — A Legacy Of Service And Opportunity.
The Firehouse Difference
#1
Food Taste & Flavor
Among sub sandwich chains with 200+ units.¹
Crave-worthy flavor guests come back for.
#1
Community Support
Among sub sandwich chains with 200+ units.¹
Supporting the heroes who serve us.
4.9/5
App Store Reviews
Rated by thousands of guests across the United States.²
Loved for our food. Rated for our experience.
These Aren’t Just Numbers — They’re Proof That Purpose and Quality Matter.
1 Q1 2025 Technomics brand metrics survey. These claims cover Firehouse Subs in the United States only. Two chains from the survey were excluded from this claim (as they either had under 200 restaurant units, or did not sell primarily Sub sandwiches). The metric used for the “Food Taste & Flavor” claim is “Food quality” category. The metric used for the “Community Support” claim is “Supports local community activities” category.
2 U.S. App Store, last retrieved April 27, 2025: https://web.archive.org/web/20250427235756/https://apps.apple.com/us/app/firehouse-subs-app/id894658475
Your Sub Sandwich Franchise Opportunity
You’ve got a lot of options when it comes to franchising in the QSR sector. It won’t take long to see why Firehouse Subs is unlike any other sandwich shop franchise.
Read on to learn more.
Strong Economics and Compelling Paybacks
With an AUV of $1,348,295 in 2024 for the Top 25% of Traditional Development Restaurants,³ it’s easy to see that Firehouse Subs has what it takes to be an excellent investment.
Firehouse Subs offers franchisees a brand with strong unit sales, a labor-light model, and relatively low space footprint, as well as CAPEX drive potential for fast paybacks and compelling financial returns.
We provide you with the best-in-class training, resources, and support you need to turn our proven business model and outstanding brand recognition into a thriving business.
3 88 or 34% of the Restaurants in the top quartile met or exceeded these results in 2024. A new franchisee’s results may differ from the represented performance. Please see our 2025 U.S. Franchise Disclosure Document, Item 19 for additional information. All figures are represented in USD.
A Brand With Heart—and Purpose
At Firehouse Subs, we’re more than just great sandwiches. Our roots in public safety shape everything we do—from the food we serve to the way we franchise.
We offer up to $100,000 in cash incentives per new restaurant for qualified first responders and veterans after signing a Development Agreement—empowering those who’ve served to build businesses of their own.⁴
Through the Firehouse Subs Public Safety Foundation, every sub sold helps fund critical equipment for fire departments, EMS units, and public safety organizations across the country. When you join our franchise family, you’re part of a brand that believes in doing good—and doing it boldly.
4 Please see our 2025 U.S. Franchise Disclosure Document, Item 5 for additional information and eligibility requirements of the Veteran and First Responder Development Incentive Program and the 2026 Development Incentive Program. All figures are represented in USD.
U.S. & Canada Open Restaurants⁵
⁵ Data for U.S. restaurant numbers was retrieved from the 2025 U.S. Firehouse Subs Franchise Disclosure Document (FDD) Item 20. Data for Canadian restaurant numbers were retrieved from the RBI SEC Form 10-K, for February 2024 & February 2025. Please see both the FDD and the 10-Ks for further details.
Thinking Bigger? We're Built For it.
Multi-unit owners grow faster—and smarter—with Firehouse Subs. Whether you’re opening your second location or scaling across a region, our franchise model is designed to support your momentum.
Why Firehouse Subs franchisees go all in:
- Multiply Your Wins – Apply fresh skills you’ve developed from your first restaurant to scale quickly and confidently
- Run Leaner, Smarter – Share staff, systems, and supplies across locations to boost efficiency
- Maximize Earning Potential – More locations, more revenue streams, more long-term upside
- We Power Your Expansion – From real estate to marketing, our team helps you grow without going it alone
This business really benefits most when you scale it up, so we rapidly grew from one location to two, then three.
Brian & Vicky Eckel , Multi-Unit Franchisees in TexasFranchise Investment Snapshot
$20K
Initial franchise fee.⁶
$150K
Minimum Available Capital
$379,650 – $795,600
Estimated initial investment for a traditional in-line restaurant without a drive-thru.⁶
6 This information represents the estimated cost of establishing a restaurant in the US only. Estimated costs are higher for restaurants that include a drive-thru. Costs will vary with location, size, local economic conditions and other factors. Costs exclude estimates of property leasing costs. All figures are represented in USD. Please see our 2025 U.S. Franchise Disclosure Document, Item 7 for further details.
7 Please see our 2025 U.S. Franchise Disclosure Document, Item 5 for additional information and eligibility requirements of the Veteran and First Responder Development Incentive Program and the 2026 Development Incentive Program (incentive for qualified multi-unit area developers). All figures are represented in USD.
Let's Get Started!
We want to hear from you! To start a conversation, simply fill out our easy online application. A member of our franchising team will be in touch with more information about becoming a member of the Firehouse Subs family.
Get StartedThe information contained on this website does not constitute an offer to sell a franchise. An offer to sell a franchise can only be made through delivery of a Franchise Disclosure Document. None of the communications made through this website should be construed as an offer to sell a franchise.